Harper for E-commerce Merchants
Understand the business value of attribution tracking
Why You Need Harper
If you're spending money on Facebook ads but struggling to know which ads actually drive sales, Harper solves this problem. Since iOS 14.5, Facebook has lost visibility on 30-50% of conversions. This means you're making advertising decisions with incomplete data.
The Problem Without Harper:
- ❌Facebook Ads Manager only shows 50-70% of actual conversions
- ❌You might be scaling ads that don't work and pausing ones that do
- ❌Can't accurately calculate ROAS (Return on Ad Spend)
- ❌Missing revenue attribution costs you thousands per month
With Harper:
- ✅Recover 30-50% more conversion visibility
- ✅Accurate ROAS calculations for every campaign
- ✅Know exactly which ads drive sales
- ✅Scale winners and cut losers with confidence
Real ROI Example
Store spending $10,000/month on Facebook ads:
- Without Harper: Facebook reports $15,000 in revenue (50% visibility) = 1.5x ROAS
❌ Appears unprofitable, might reduce ad spend - With Harper: Actual revenue is $25,000 (90% visibility) = 2.5x ROAS
✅ Actually profitable, scale up with confidence!
Result: Knowing the real $10,000 in hidden revenue allows you to 2-3x your ad spend profitably.
Who Harper Is For
✅ Perfect For:
- • Shopify or WooCommerce stores
- • Spending $1,000+/month on Facebook ads
- • Struggling with Facebook attribution
- • Want to scale ads profitably
- • Need accurate ROAS data
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